“We do not explicitly think about the target customer, but we do what feels right for us, and hopefully this is appreciated by others,” said Chris Ouyang, emerging chinese fashion designer. “We believe fashion is more of a way of expressing someone’s individuality rather than just a simple way of covering body, so just do what you like and chose what you want is our philosophy.”
Ouyang is a Nanjing-based designer, who was born in 1990 and held his first show at the age of 16. After that, Wei Tian, who is the fashion director of Harper’s Bazaar China, discovered him, and then, Ouyang started to cooperate with Wei Tian at fashion illustration. From 2011 to 2013 his works have been publishing at Cosmopolitan, Harper’s Bazaar, Men’s Health, Men’s Uno and so on. In 2013, Ouyang graduated from Jiangnan University with a degree in fashion design, and his graduation projects were shown on channel CCTV-2. His namesake brand CHRISOU BY DAN was established in the same year.
His lasted collection, he said, is about the precocious girl, girl's spiritual world is rich and sensitive, intertwined stripes of plaid and variety of fold can reflect their inner varied. His clothes are characterized by the mass of bright color. He blends those sculptural silhouettes with exquisite cutting, and textiles patterned fabric. “I’m 25 years old, and I had no plan for my collection when it started. To me, free is more important. The only thing I will do is to stay true and spontaneous.” Ouyang said.